Guest author Jim Bernard is the General Manager of MarketWatch.com and an iPhone marketing enthusiast. He can be reached at bernard.jim at gmail.com Even though Mobile Orchard does not review apps, we get a surprising number of product pitches. Some are quite brilliant, others almost embarrassingly bad. This got us thinking: what makes a successful [...]
Archive | February, 2009
Skip The Humor in your App Store Descriptions; Apple Doesn’t Like It
Never Odd or Even LLP – a UK-based development shop – decided to get all funny when submitting their Instant New York app to the iTunes App Store. In a rather critical bug-fix update, they listed the following benefits: – Editorial database updated – Broken images fixed – Extra dragons (In case the point is [...]
It’s Here.. an iPhone Simulator for Windows
There are plenty of different places to get a mobile application designed. The problem is that they’re quite expensive. You might be able to figure out how to create your own, but it will probably look very basic. Instead, a good mobile application development software can make it even easier, so that you can build [...]
Connecting Click-Throughs to App Sales
Let’s say that, in the course of drumming up attention for your app, you get mentioned in TUAW and Lifehacker on the same day. Conventional wisdom says that you won’t be able to tell which of your sales came from TUAW, which came from Lifehacker, and which were organic because it’s widely believed that you [...]
Revealed: Secrets of the App Store (and iPhone User Engagement)
Pinch Media, an iPhone developer tool company, is the developer of Pinch Analytics and Pinch Advertising. Pinch Analytics is designed to help you see how users use your iPhone apps and see your download numbers in real time. Punch Advertising, on the other hand, lets you add advertising in to your iPhone apps easily (ideally [...]
656 iPhone Developers to Follow on Twitter – Add Yourself Too!
Whether you use it or not, you’ve probably heard of Twitter – ostensibly a social networking tool where you let people know what you’re doing but, ultimately, far deeper than that (that description is like describing e-mail as “a way to send words to people”). There are lots of iPhone developers on Twitter and a [...]
Interview with “Beginning iPhone Development” authors Dave Mark and Jeff LaMarche
Dave Mark (Profile) and Jeff LaMarche (Profile) are the authors of Beginning iPhone Development. In this interview, Dave and Jeff talk about what you should learn before you start coding for iPhone, connecting Interface Builder components to code, how Interface Builder differs from “code-gen” style UI builders, Objective-C message passing patterns, delegates and protocols, and [...]
iPhoneFlow: An iPhone Development Community Link Blog
If you’re a Ruby developer, you might be familiar with RubyFlow, a popular Ruby community link blog. Well.. we’ve decided to bring a little bit of that community spirit to the iPhone development community too.. presenting.. iPhoneFlow! iPhoneFlow is a community link blog for iPhone developers. You can either just read and check out the [...]
Finding iPhone Memory Leaks: A “Leaks” Tool Tutorial
There are plenty of different places to get a mobile application designed. The problem is that they’re quite expensive. You might be able to figure out how to create your own, but it will probably look very basic. Instead, a good mobile application development software can make it even easier, so that you can build [...]
AppViz: A New iPhone Sales Report Visualizer
Back in December, we posted about AppSales, an iPhone app that helps you visualize your iPhone app store sales reports. Sales tracking and management seems to be starting to become a topic of interest to developers and there are new entries to the market all the time. Independent developer Dylan Bruzenak presents the latest: AppViz. [...]
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