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Optimizing Your Tutorial – How to Introduce Currency in a Virtual Economy

Optimizing Your Tutorial – How to Introduce Currency in a Virtual Economy

Tweet You can have 20 million users download you freemium application, but if only 2 of them spend more than 30 seconds in your app you have a problem! This week we will look at the ways currency can be introduced and the best way to introduce users to your games virtual economy. Dad to [...]

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Optimizing Your Tutorial – Simplicity Is Key

Optimizing Your Tutorial – Simplicity Is Key

Tweet You can have 20 million users download you freemium application, but if only 2 of them spend more than 30 seconds in your app you have a problem! This week we will look at important elements for any successful tutorial with the focus on making every action as simple as possible No one likes [...]

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Optimizing Your Tutorial – Setting The Table for an Effective Tutorial

Optimizing Your Tutorial – Setting The Table for an Effective Tutorial

Tweet You can have 20 million users download you freemium application, but if only 2 of them spend more than 30 seconds in your app you have a problem! This week we will look at ways to prepare for defining a tutorial and putting in place the framework to effectively optimize your tutorial over time. [...]

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Optimizing Your Mobile Tutorial – A Freemium Game Series

Optimizing Your Mobile Tutorial – A Freemium Game Series

Tweet You can have 20 million users download you freemium application, but if only 2 of them spend more than 30 seconds in your app you have a problem! Over the next few weeks we will take the time to review some of the key components of building a successful tutorial for your freemium game [...]

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Android vs iOS:  A Freemium Game Comparison

Android vs iOS: A Freemium Game Comparison

Tweet Matt Tubergen heads Recharge Studios, a wholly owned subsidiary of W3i that invests in the development and marketing/distribution of freemium mobile games.  W3i is a market leader in distributing and monetizing apps with over 500 million apps distributed for W3i clients. Recharge Studios is actively seeking new investment opportunities, if you have a great [...]

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How to build a freemium mobile game: Go cute or go home

How to build a freemium mobile game: Go cute or go home

Tweet Matt Tubergen heads Recharge Studios, a wholly owned subsidiary of W3i that invests in the development and marketing/distribution of freemium mobile games.  W3i is a market leader in distributing and monetizing apps with over 500 million apps distributed for W3i clients. Recharge Studios is actively seeking new investment opportunities, if you have a great [...]

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Using Social Disincentives as a Strategy for User Retention

Tweet Matt Tubergen heads Recharge Studios, a wholly owned subsidiary of W3i that invests in the development and marketing/distribution of freemium mobile games.  W3i is a market leader in distributing and monetizing apps with over 500 million apps distributed for W3i clients. Recharge Studios is actively seeking new investment opportunities, if you have a great [...]

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Lifetime value: bringing it all together

Lifetime value: bringing it all together

Tweet Matt Tubergen heads Recharge Studios, a wholly owned subsidiary of W3i that invests in the development and marketing/distribution of freemium mobile games.  W3i is a market leader in distributing and monetizing apps with over 500 million apps distributed for W3i clients. Recharge Studios is actively seeking new investment opportunities, if you have a great [...]

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Calculating lifetime value of freemium gamers: calculating retention rates

Calculating lifetime value of freemium gamers: calculating retention rates

Tweet Matt Tubergen heads Recharge Studios, a wholly owned subsidiary of W3i that invests in the development and marketing/distribution of freemium mobile games.  W3i is a market leader in distributing and monetizing apps with over 500 million apps distributed for W3i clients. Recharge Studios is actively seeking new investment opportunities, if you have a great [...]

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Calculating lifetime value of freemium gamers:  finding the revenue per daily active user (RPDAU)

Calculating lifetime value of freemium gamers: finding the revenue per daily active user (RPDAU)

Tweet Matt Tubergen heads Recharge Studios, a wholly owned subsidiary of W3i that invests in the development and marketing/distribution of freemium mobile games.  W3i is a market leader in distributing and monetizing apps with over 500 million apps distributed for W3i clients. Recharge Studios is actively seeking new investment opportunities, if you have a great [...]

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