iPad currently takes 95% of all tablet web traffic

While many researchers are arguing just how many percent of the tablet sales the iPad accounts for, a new study released on Friday brings forth some very interesting numbers, according to Chitika Insights the three generations of Apple’s iPad account for an overwhelming amount of all tablet-based internet traffic.

Chitika Insights, the research arm of the Chitika ad network, analyzed its database of ad impressions and came to the conclusion that 94.64 percent of all tablet web traffic can be attributed to the iPad.

When you compare this to the biggest competitor Samsung, the Galaxy Tab only accounted for a meager 1.22 percent of the market. As you can see in the graph below, the loosing team was Barnes and Noble’s Nook with a measly 0.54% of the market.

Chitika Insights

What’s interesting is that the iPad shows no signs of slowing even though the competition is increasing, both from Android-based devices as well as potential future players including Microsoft, who entered the tablet war with their $300 million investment in B&N’s Nook.

What do you think, will the iPad continue to reign the Tablet market or will the competitors eat some of its market share?


3 Responses to “iPad currently takes 95% of all tablet web traffic”

  1. Mobile Application Development 11. May, 2012 at 1:15 am #

    Well said. iPad is capturing the market. It is the most preferred tablet by the techies. Its rich and good look, high quality camera, updated graphics, wireless network support and fast processor compels the customer to invest money in this.

  2. Digital Publishing 24. Jul, 2012 at 2:07 am #

    Thanks for sharing this informative article…No doubt ipad is capturing the market beause of its features and performance.Keep sharing i really found your article very helpful and useful.

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